Sustainability is a concept that is talked about more with each passing year, but is just as often misunderstood by many that hear the word. I gained a working definition of the concept of sustainable design at a seminar put on by Focus On Design at Neocon East, a commercial furniture trade show, with the same title as this posting.
It is after considering the whole picture, then identifying a design solution that best addresses the problem/opportunity in light of the triple bottom line (economic, social and environmental impacts) a business proposition can be considered sustainable so long as the solution promotes the long term health of the business without comprise to the larger society.
The video below presents the issue of sustainability in the context of a South Bronx, NY neighborhood.
Sustainability Comes to The Corporate Agenda