Ford Motor Company is seeking to reassert itself in the family sedan segment that has been held by the Toyota Camary for more than a few years. Ford is banking on the 2010 Taurus designed by Mr. Lucas (pictured below) will recapture the crown as the top selling car in America.
At one time the number one name plate in America, the designer Earl Lucas was given the challenge to reintroduce this name plate at a crucial point for Ford Motor Company.
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