Other Hip-Hop Moguls have made the leap to creating products. For example, Dr Dre launch a very successful product line of headphones called "the beats" in a partnership with Monster, Inc.
According to postings from West’s Twitter account, he’s been inspired not only by Jobs’ example, but also by current events and the need for change: “We need to take what Michael Jackson felt and McQueen and Steve Jobs and we need [to] make things better… The adrenaline is running… I don’t know if I can even get to sleep now… From Wall Street to the London riots to Chicago murders… I sit everyday and ask what can I do to make a difference… There are so many broken systems from the economy to school systems [to] jail systems… we need experts for this… We need scientist[s] and top world designers to directly affect governments…”
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